Hello, I’m Greg, founder of NextStep [F&B] Studio. 

FoodTech Confidential is a newsletter to share innovations, trends, and big news about the Food and Beverage industry with F&B professionals, FMCG experts, tech entrepreneurs, and investors.

Basically, this newsletter will be sent every other week for now, with different topics, news, and formats.

I mostly focus on news from China, and Asia, but will be keeping an eye on what’s happening elsewhere that could have an impact on our business.

🌶️ THE SPECIALS OF THE DAY ARE:

🍜 Who could be seen as the Chinese version of McDonald’s? We got an idea!

🐾 Should Pet Food be considered as part of F&B? When I’m looking at the current trends, I’m sure some will make the shift and surf on this growing opportunity.

🌱 Is China ready for plant-based food yet? Apparently, it will be within 5 years.

🎁 Why not go for a limited edition of your offer? A buzz is a buzz! It is…!… Right?

🤳🏻 Since people are more concerned about hygiene than ever, should you be offering live streaming from your kitchen? It could be good beyond accountability purposes.

💕 How low can loyalty go? Do you think customers will stay faithful to your brand?

🧧  Should you be having a Lunar New Year offer? Or a season-specific one based on your customer base.

🍩 What are you having for breakfast? With the year of the Tiger and the fact I just finished the Dunkin’ Donuts book, I could not stop thinking about breakfast as a business opportunity.

And some more...